First generation Focals are no longer available for purchase.
Learn more here

First generation Focals are no longer available for purchase.
Manufacturing and sales have ended as of December 3, 2019. Learn more here.

How do Focals work?

A new approach to smartglasses

Focals are smartglasses that use a holographic lens and projector to create a display only you can see. When paired with your smartphone, Focals help you stay connected with the people, places, and information you care about. Calendar reminders and SMS conversations float at about an arm's length away from you, keeping you informed with a single Loop press.

How it works

The Focals display system seems complicated, but works with some simple ideas:
The first step is producing colored light: red, green, and blue. Combining these lets your display create any color.
Before light exits the projector window, it's then bent and focused to create the text and images you see on your display.
The right lens (crafted at our manufacturing facility) contains a transparent holographic film. The three colors of light interact with this film like a mirror - bouncing the light back towards your eye and projecting images in your line of sight.
Unlike a digital screen, the display on Focals is only visible to the eye of its wearer. It's a personal projection that's discreet and completely hands-free.
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